[standing, from left] Andreas Sannemann, Dennis Green, Masa Patterson, Dave “Chachi” Denes, Pat Garrett
[sitting, from left] Jhani Kaye, Rachel McGrath, Nate Zeitz, Mark Todd

This year at The 37th annual Conclave Learning Conference, Benztown welcomed broadcasters and students as an official sponsor. The highlight of our sponsorship was our Voice-Over Panel. We assembled an all-star panel of innovators in the world of voice-over who spoke to the topic of “The Voice-Over Edge—and How to Get It”. Attendees had the opportunity to ask these experts questions and learn more about how voice-over can give them and their stations a winning edge, regardless of market size or budget, while voice-over professionals shared their stories and tips for success with up-and-coming voice talent.

In this post, you’ll find

  • the panel roster
  • a video of the panel in its entirety (thanks to Art Vuolo)
  • a closer look at the support media used during the presentation

See more about what we’ve been up to on our radio imaging blog: benztown voiceover blog. Many thanks to Tom Kay and his incredible team at The Conclave for making this such a huge success for Benztown!!!

Moderator & Panelists:

  • Moderator: Dennis Green, SVP/Affiliate Sales and Broadcast Operations, Cumulus Broadcasting
  • Jhani Kaye – Program Director, CBS Radio-Los Angeles
  • Mark Todd – Operations Manager, Journal Broadcasting-Omaha
  • Nate Zeitz – Agent, CESD Talent Agency
  • Pat Garrett – International Voice-Over/Imaging Talent
  • Rachel McGrath – International Voice-Over/Imaging Talent

Video: The Voice-Over Edge and How to Get It (01:00:19)

[vimeo http://www.vimeo.com/46830234 w=500&h=375]

Visit Benztown on Vimeo.

The Importance of Voice-Over in Radio

Thank you all for checking out our blog. I hope this particular post was helpful to all those talented voice actors out there, wondering how to break into radio.

More Conclave Recap still to come next week, so stay tuned!


  1. Matt says:

    Chris… What a great panel! Thanks so much for posting this video. I learned a lot. The one question I was hoping someone would ask Pat and Rachel is if they deliver their tracks “dry.” Do most voice over artists who are on retainer just provide dry reads? Do they add any processing to their voice before sending it to the station? Thanks!

  2. Thanks for the question, midwestpoet! I can tell you that it mostly depends on the station. Those that have a producer on staff typically want dry reads, while others want everything completely produced. I’ve forwarded your question to Pat and Rachel, so stay tuned and I’ll share their answers!

  3. Matt, as requested, here are the answers from Pat and Rachel:
    Pat: I do dry and produced material…yes i do add processing.
    Rachel: Good question! Some stations want it totally dry, while others like it with some processing (I throw a Waves VEQ 4 and C1 Comp Gate on it) , while others want it filtered.
    I always ask the producer or PD what they prefer. If I’m auditioning and don’t know, I send it both totally dry and with processing.

  4. Brian Haddad says:

    Thanks for posting this video Benztown peeps! Rachel and Pat rock! OH…so does everyone else on the panel….good stuff!

  5. […] If you haven’t yet, please be sure and catch the panel in its entirety in last week’s post: Conclave Recap – The Voice-Over Edge and How to Get It  […]

  6. Matt says:

    Thanks, guys, you rock! I really appreciate you answering a “newbie’s” questions. And to Benztown, if you sell any individual tracks for voice over demos, please let me know. Or maybe the whole library isn’t as expensive as I imagine. I just know that the sites I’ve found that sell voice over music kinda sound like they’re stuck in radio and TV news imaging from 1985. LOL!

  7. Matt, thanks again for reaching out. How does this sound….
    We’ll give you the workparts to create your VO demo for free – and coach you along the way – if you’ll share your experience with our readers. I think that’d be a great learning experience for our whole community.
    The Evolution of a VO Demo….we’ll punish till it’s polished!
    What do you say….are you in?

  8. Matt says:

    Wow, absolutely! That’s really awesome of you. And I can’t wait. Let the punishing and polishing begin. 🙂